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Easy-Peasy Book Writing:

Easy-Peasy Book Writing: 3 Ideas You Can Use to Write Your Book Today You know that a book is a powerful tool for a coach. You know that it not only helps to establish your expertise in your market, but it can also exponentially expand your audience. Not only that, but it’s the single best way to get the attention of main stream press outlets, influential bloggers and podcasters, and to land paid speaking engagements. There’s virtually no downside to writing a book. Except the actual writing of it. If you don’t consider yourself a writer, you may think that the benefits are out of your reach, but even self-avowed non-writers have options. Repurpose. This easy and popular option makes use of the hundreds or even thousands of pages of content you’ve already created, so there is almost no writing involved. You may need to edit a bit for flow and to update ideas, but otherwise, you probably have a ready-made book sitting right on your blog. And before you start thinking, “Why would anyone pay for a book that’s just pulled from my blog?” know this: People will pay for information that is organized in a way that makes their life easier, even if that same information is available for free elsewhere. In fact, Darren Rowse of ProBlogger.net used this technique to publish his wildly popular “31 Days...

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Internet Marketers Survival Guide

Like a long pole, that can shift a great weight with little effort; such is the case with succeeding in business. Your chances of succeeding- as an ‘army of one’ fall somewhere between zip, zilch and nill. Social Marketing [i.e. Joint Venture Marketing] is the critical key to enjoying on-going success. There are approximate 100,000,000+ Web sites out there…and growing daily. Without some good old’ fashion Joint Venture Networking skills under your belt; you chances of *not* getting noticed are virtually guaranteed! Though there are many different types of leverage, two- in particular- will be explored in this segment:   For improved reading please go to More Options/Enable Full...

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Article Writing – How to Organize an Article

If you are keen to learn more about article writing – as many people are today – the most important element that you need to master is how to organize an article. There are some basic steps that you do need to keep in mind when it comes to working to organize an article as part of your article writing efforts. First, when you are just starting article writing, you are best served by developing a basic outline. Write out your main points in rough outline form. This outline will provide you with a road map of where you intend to go in regard to a particular article. Second, when it comes to article writing, the introduction of your article should provide a basic overview of the main points that you will address in the article. You will want to spend adequate time making certain that the introduction does overview the essential elements of the piece. Third, you will then want to address those main points succinctly and in order. Fourth, when it comes to organized article writing, you will want to develop and structure a conclusion that neatly sums up the various elements, points and factors that you have discussed throughout the article itself. Finally, when it comes to article writing, you need to keep in mind, the longer the article, the more important structure becomes. You really...

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What Is RSS – The Difference Between RSS And A Blog

These are questions I am frequently asked: what is RSS and what is the difference between RSS and a blog. The answer is not as easy as you might think, but there is a fundamental difference. RSS stands for a number of different things, depending on what you read, but the popular version is “Really Simple Syndication”. It is actually short for ‘Rich Site Summary’ and is an XML format used to share content such as items of news between different web sites. It allows you to provide fresh ever-changing content on your website that refreshes itself even while you sleep. The word ‘syndication’ with reference to websites refers to the publication of an item to many other sites at the same time, which is probably where the popular version of the term arose. Using RSS, a website can let other web sites publish permitted content by posting a link to an RSS feed that the content they distribute can be read by other users using an RSS reader. So what’s the difference between RSS and a blog? In fact originally, RSS feeds came from blogs, and still accompany them in many instances. However, they are merely extensions of blogs, but are a different medium altogether. If you consider a blog, it is a single web page that is a log of a website, in the same way that...

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A Turn-Key Product Launch Email Sequence

Product launch campaigns are extremely effective at building excitement and ultimately boosting sales during your launch. New and even veteran marketers often feel overwhelmed with planning a launch, but this tested email sequence will help you succeed with your launch. You can use this for a product you’ve created – or you can use it for a product you’re planning to create live. If you’re planning to teach live, you can adapt your product as you get feedback during the launch. Even if you’ve already created the product, plan to record a bonus session if you get feedback during the launch – that way you know your product is keyed exactly to what your subscribers want. Remember, once you’ve taught your live class series, you can turn the recordings into a product. Go back and edit your launch campaign to remove references to the live class, then put it in your autoresponder sequence to create an autopilot, evergreen launch. Here’s the email sequence outline: Preselling Email #1: Preselling email Title this email “What are you struggling with?” and include a few sentences asking your prospect what they’re struggling with in your niche. Something like “What’s your biggest goal in XYZ? What are the 3 biggest things holding you back?” is a good question. Invite your subscribers to hit “reply” and let you know their thoughts. A personal reply is...

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